Founded in 2008 by Anna Arbuckle and Nathan Turner, MAKEPRETEND is a New York based creative bureau, performing project-specific services for any method of communication.
We are currently delighted to be designing the web site for DOCOMOMO New York/Tri-State, a great organization dedicated to the documentation and conservation of buildings, sites and neighborhoods of the modern movement.
Just email us at whatsup [at] makepretend [dot] net if you would like to find out more or talk about a project.
Have a lovely day!
01
Holy Hail - Music Video
NEW!
Devise, rehearse, action! Holy Hail 'County Fair Pt.2' Music Video directed and produced by MAKEPRETEND.
Credits: DP: AJ Broadbent; Editor: Ashley Kreamer; Colorist: Kamil Dobrowolski; Make up: Jordan Bree Long; Stylist: Sara Dunn; Cast: Holy Hail, Max Eggler, Alyssa Cavallaro, Ruby Furlow
Watch it on Vimeo!
02
Portraits with Scarf
Devise, make, shoot, edit! Original oversized wool scarves and simple tank tops and t-shirts made by MAKEPRETEND.
Models: Kevin & Megan
Email whatsup at makepretend.net for inquires.
03
My Adidas
Devise, make, shoot, edit! Limited edition hand-screened vintage t-shirts.
Models: Sigu & Alex.
Email whatsup at makepretend.net for inquires.
04
Gauche Concepts
Tokyo-based Gauche Concepts is a restaurant consultancy group, needed a logo that hinted at a hand touch.
Our solution was to take a sophisticated letter form and redraw it by hand. The final form is the shade side of a 3D lower case g of the typeface Garamond.
05
The 9th Annual Avant Guardian
Design, build, and installation of oversized lightboxes - creating a stylish environment to display the winning photos at the 9th Avant Guardian put on annually by Surface Magazine.
Photos: Nikola Tamindzic
06
Dave Denis
Devise, shoot, edit! Look book photography for Dave Denis t-shirt line.
Models: Georgie & Sigu
07
08
We Are Rocketscience
Bryn Bowen and Ian Savage are two set designers and builders that paired up to start a new business that aims to streamline the photo shoot set building and store display process by being a one stop shop. They needed a brand identity that captured the work they were doing but also wanted playfulness without loosing professionalism. Site built by
Cuban Council.
www.wearerocketscience.com
09
ICFF 2008:
Surface Magazine & Orange 22 Party
Display system to showcase benches created for Orange22 Design Lab's Blank Canvas Project. Design by MAKEPRETEND. Build and installation in collaboration with Rocket Science.
Photos: Courtesy Surface
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